标签归档 武汉剁饼子论坛

通过admin

This mapping company wants to do more than just navigate

  In the two or three years around the turn of the millennium, a number of Internet companies that play a significant role in our lives were born, including Tencent, including Alibaba, and of course, our protagonist Autonavi. In the past five years, Autonavi has been one of the more successful ones in changing from traditional surveying and mapping and electronic map navigation providers to networking. Standing at the current time point and facing the next five years, what new "ideas" Autonavi has that are valuable to consumers can be seen together at the Autonavi 2018 customer conference.

[New page] [Smart network list] In addition to navigation, this map company has more things to do

  ● Would you buy such a "mushroom head"?

  In the field of smart cars, Autonavi this time brings A + Box, a product that we consumers can buy in the future, and we use the most space to talk about it. The name of A + Box is not very down-to-earth. You can simply understand it as an Autonavi version of CarPlay. Of course, it is a combination of software and hardware products, and many places are too different.

[New page] [Smart network list] In addition to navigation, this map company has more things to do

  At present, the models equipped with MirrorLink mapping function in China are mainly some models of Volkswagen, Toyota and other brands. A + Link is even rarer. CarPlay and CarLife have invested a lot of time and money in their development for many years to reach their current size. After A + Box used MirrorLink too much in the early stage, I am afraid that Autonavi and Ali will also embark on such a "horse race" road for A + link.

[New page] [Smart network list] In addition to navigation, this map company has more things to do

  At the meeting, Autonavi and Audi also announced a cooperation based on the A + Box. From the beginning of next year, the production version of the "square box" will be carried on Audi’s models one after another.

[New page] [Smart network list] In addition to navigation, this map company has more things to do

[New page] [Smart network list] In addition to navigation, this map company has more things to do

  This makes the process of entering the A + BOX system from the original system less "theatrical", which can reduce the discomfort caused by the "system set system" to users.

[New page] [Smart network list] In addition to navigation, this map company has more things to do

[New page] [Smart network list] In addition to navigation, this map company has more things to do

[New page] [Smart network list] In addition to navigation, this map company has more things to do

  Geely, SAIC passenger cars, and some Android-based rear-loading vehicles and streaming mirrors all use the Autonavi map car version. Based on past experience, the experience is still guaranteed.

[New page] [Smart network list] In addition to navigation, this map company has more things to do

  The core of this technology was still the algorithm. With the algorithm, it would not be a big problem to put it on a full LCD dashboard or a streaming rearview mirror. It was a pity that there was no chance to actually try the effect of the actual road.

[New page] [Smart network list] In addition to navigation, this map company has more things to do

  The more exciting thing on the display car is the voice control system, which is currently using the IDST solution of Ali Damo Academy, which supports natural semantics better. Of course, overseas brands have always been "inferior horses" in voice control, and Autonavi’s opponents should not be them.

[New page] [Smart network list] In addition to navigation, this map company has more things to do

  The voice supports the OneShot function, which means you can say "Hello, Xiaode" and the command you want to give, instead of having to say the wake word and wait for the voice to wake up before proceeding to the next step.

  At the same time, the "wake-up word" function is supported under the navigation and music interface. You can directly say zoom in/out of the map, face up, do not take the high speed, exit the navigation under the navigation interface, and say the previous/next song, pause, single loop, etc. under the music interface, eliminating the wake-up step.

[New page] [Smart network list] In addition to navigation, this map company has more things to do

  In fact, voice is a product piled up with a large number of cases. It does not rely on too much creativity. It is a thorough "experience discipline". Everyone knows how to go down this road, and as long as you are willing to go down, you can make a good product, but you also need to know that the implementation of every entry and every detail function requires a lot of time and money. Therefore, similar to our life, there is a path destined to "success", but only a few people can follow it.

[New page] [Smart network list] In addition to navigation, this map company has more things to do

  Of course, there are also problems. The connection agreement limits the sales of this product in the future, and how to prevent it from becoming a "geek-only" niche product. This is the problem that Autonavi faces. In addition, whether it is a "mushroom head" or a "square box", we will definitely have to pay for it. Admittedly, it is much better than CarPlay and CarLife, but whether this gap is enough to make you pay for the device is a question that we consumers need to think about.

  High-definition maps and autonomous driving

  If A + Box represents the ideal of Autonavi maps in smart cars and is for humans, then high-definition maps are for autonomous driving and for machines to see.

[New page] [Smart network list] In addition to navigation, this map company has more things to do

  Nowadays, more and more V2X road test sites are landing in Wuxi, Hangzhou, Chongqing and other places. V2X has almost become a hot word in the industry. Many people do not know what it is. V2X is vehicle-to-road coordination, that is, cars and cars, cars and pedestrians, cars and traffic lights exchange data to achieve the purpose of "unlimited line of sight".

[New page] [Smart network list] In addition to navigation, this map company has more things to do

  In order to achieve the high-level stage of autonomous driving, it is necessary to rely on V2X and ADAS systems based on vehicle sensors to cooperate with each other. Low-latency communication technology, networked traffic signal facilities, cloud computing brains, and of course high-precision maps are all important aspects of realizing V2X. However, at present, both V2X and high-precision maps are still in their infancy, and it will take time to truly implement the product.

[New page] [Smart network list] In addition to navigation, this map company has more things to do

  Full text summary

  Whenever things change, people always feel sad, and there are always friends who say: What’s the use of fooling around with these chores, I love driving! In fact, it is not necessarily love driving, what we repel in our hearts is just to hand over the steering wheel. The approaching of autonomous driving makes the "driving" attribute of the car weaker and weaker, and the "riding" attribute is stronger and stronger. In-vehicle interaction and entertainment are also more and more important. Everyone has their own opinions on change, but we must also admit that for the vast majority of us who are "good at" compromise, the cars we drive are not "driving fun" at all.

  No matter how far the technology develops, Fox RS can still be a manual transmission, but for ordinary people, for sanitation workers and logistics practitioners, let Autonavi and other ideal companies help people achieve an easy journey. (Author: Zheng Xu)

通过admin

The new M7 has once again become the best-selling model in its class during the National Day holiday, with orders exceeding 12,000 units!

According to the order data chart posted by multiple bloggers, the Wenjie New M7 once again became the best-selling model in the same class during the National Day holiday (September 29-October 3). During this holiday period, the Wenjie New M7 has accumulated more than 12,000 units, and the daily average has exceeded 2,400 units, setting a new sales record.

Previously, Yu Chengdong revealed that the new M7 has invested more than 500 million in the upgrade process, combining Huawei’s leading innovative technology and Sailis’ advanced vehicle intelligent manufacturing capabilities. On September 12, the new M7 was launched immediately after the launch of the market, with an average daily quantity of more than 1,500.

According to him, the Wenjiexin M7 brings spacious space, intelligent technology and excellent safety performance. Especially in terms of intelligent safety, the Wenjiexin M7 is at the leading level in the industry. At the same time, it also has a more powerful chassis and performance, more spacious interior space, more advanced intelligent driving functions and intelligent cockpit. At present, the car is working hard to increase production capacity to speed up delivery. In terms of driving experience, the Wenjiexin M7 has upgraded HUAWEI DATS 2.0 (Dynamic Adaptive Torque System) and front and rear suspension dual FSD (Frequency Selective Damping, Frequency Selective Damping) variable damping shock absorbers to make the ride more stable and smooth.

The new M7 is equipped with the HUAWEI DriveONE range-extending electric drive platform, and the four-wheel drive version only takes 4.8 seconds to accelerate 100 kilometers. Under the condition of full oil and full power CLTC, the comprehensive cruising range reaches 1300 kilometers, and the pure electric cruising range is 240 kilometers. Under the feeding condition, the fuel consumption is as low as 5.6L/100km.

In addition, the new M7 is equipped with 27 sensing hardware such as 1 overhead lidar, 3 millimeter wave radars, 11 high definition visual perception cameras and 12 ultrasonic radars, combined with high-performance computing platform and Huawei’s self-developed anthropomorphic algorithm, to achieve full-scene and all-weather perception of dynamic and static targets (including special-shaped objects). Equipped with HUAWEI ADS 2.0 advanced intelligent driving system, it has active safety capabilities beyond its peers. Even if the vehicle speed is as high as 90km/h, the automatic emergency braking can be stopped steadily.

In terms of passive safety, Wenjie’s new M7 body structure has been carefully designed and modified, and a new welding process has been adopted to make it safer and more reliable. In the vehicle, the proportion of submarine-grade thermoformed steel reaches 24.4%, and the proportion of high-strength steel and aluminum alloy reaches 80.6%. In addition, CBS (Composite Body Solutions) composite body material has also been introduced, which effectively improves the body stiffness and collision safety performance.

The official guide price of the new M7 series is: M7 Plus five-seat rear drive version 249,800 yuan, M7 Plus five-seat four-wheel drive version 284,800 yuan, M7 Max five-seat smart drive version 309,800 yuan; M7 Plus six-seat rear drive version 269,800 yuan, M7 Max six-seat smart drive version 329,800 yuan, the next order may enjoy the purchase rights of 33,000 yuan.

通过admin

The ideal suddenly reduces the price and gives the old car owner a cash refund! "I seem to have picked up 30 thousand yuan in the morning."

Less than two months after listing, the ideal MEGA has reduced its price!

Early this morning, LI released brand-new prices for 2024 models of Ideal L7, Ideal L8, Ideal L9 and Ideal MEGA, and lowered the prices of four models. In an instant, # ideal price reduction # rushed to the top of hot search, and netizens talked about it.

Affected by this news, LI opened 5.83% lower at the beginning of trading today, and its share price once broke through HK$ 100.

Among them, the Ultra and Max versions of L7 and L8 series are reduced by 20,000, and the Pro versions of L7 and L8 series are reduced by 18,000. The price of L9 is reduced by 20,000; The new price of the ideal MEGA is 529,800 yuan, which is 30,000 yuan lower than before. The new price can be enjoyed by users who have newly ordered and those who have ordered but not delivered.

At the same time, LI also announced that it will provide cash back to the owners of 2024 models of Ideal L7, Ideal L8, Ideal L9 and Ideal MEGA.

Ideally, this price cut is regarded by the industry as a rescue measure for LI to cope with the decline in sales. The first thing is the ideal MEGA. Ideal MEGA was officially listed on March 1st, with an official guide price of 559,800 yuan. Li Xiang, CEO of LI, once threatened that MEGA would become the number one in sales of all passenger cars with more than 500,000 regardless of energy form and body form, but the market response after listing was not as good as expected. According to the public data of relevant platforms, the monthly sales volume of the ideal MEGA in the first month after listing is about 3,000 vehicles, ranking only the eighth in the monthly sales list of all MPVs.

Besides the poor performance of the ideal MEGA, the orders of L7, L8 and L9 also failed to meet expectations. Due to the discount of 2024 new cars and the price involution of competitive models, L7, L8 and L9 were robbed by competitors. According to official data of LI, LI delivered 28,984 vehicles in March. If the sales volume of the ideal MEGA in March is 3,000, the sales volume of the ideal three L-series new cars is about 25,000, which is nearly 20% lower than that in January this year, and it is far from the performance of exceeding 50,000 at the end of 2023.

Although LI’s sales data increased in March, there was a big gap with LI’s previous expectations. LI officials had expected that the monthly sales of 50,000 vehicles would be restored last year through the listing of the ideal MEGA and the delivery of 2024 L-series models, but only 58% of the target sales were actually achieved in March.

After the performance of Ideal MEGA failed, Li wanted to issue a letter to all employees on March 21st, reflecting on the rhythm and sales volume of Ideal MEGA, and making targeted adjustments to product management, distributors, charging network layout and sales volume expectations. In the internal letter, Li wants to admit that he has misjudged the grasp of the market rhythm, and points out: "We mistakenly regard the stage from 0 to 1 (commercial verification period) of MEGA as the stage from 1 to 10 (high-speed development period) to operate." To this end, Li wants to reduce excessive attention to sales, return to healthy growth, and focus on improving user value and operating efficiency.

On April 3rd, LI issued a staff announcement, announcing the upgrading of matrix organization, which involved the organizational structure adjustment of several departments. This is also a substantial measure taken by LI after Li Xiang, founder and CEO of LI, issued an internal reflection letter on March 21st to admit his mistake.

The price of all models in Tesla China market was reduced by 14,000 yuan.

Yesterday, Tesla China official website showed that the price of all models of Tesla Model 3 /Y/S/X was reduced by 14,000 yuan. After the price reduction, the starting price of Model 3 was adjusted to 231,900 yuan, and the starting price of Model Y was adjusted to 249,900 yuan. At the same time, Tesla also canceled the five-year zero interest financial policy for Model 3 models just launched on April 3. At present, only Model Y can enjoy this financial discount.

Some netizens said: "I woke up and lost money … …”

It is worth noting that on April 1st, under the background of domestic major automobile brands’ price reduction, Tesla China announced a price increase. The price of Tesla Model Y was increased by 5,000 yuan, and the starting price was adjusted to 263,900 yuan.

In addition, Tesla also announced its commitment on April 3rd: all Model S/X models ordered before April 3rd (inclusive) and delivered from April 30th (inclusive) to June 30th (inclusive) can enjoy the rights and interests of the commitment on value preservation according to the contract (a commitment agreement on value preservation is required), that is, if the preconditions agreed in the commitment agreement are met after three years, the owner can apply for Tesla on the basis of 45% of the vehicle fare.

In response to this price reduction, some netizens found that, as far as Model 3 and Model Y models are concerned, this price reduction is equivalent to the preferential strength in March: Tesla launched the "Spring Courtesy-Limited Time Car Welfare" activity on March 1, and purchased and delivered Model 3 or Model Y rear-wheel drive version from March 1 to March 31, and you can enjoy 8,000 yuan insurance subsidy plus 6,000 yuan car paint discount, which is just 14,000 yuan.

In addition to reducing the price in China, Tesla also reduced the price in the United States. Official website of Tesla USA showed yesterday that the price of Model Y was reduced by $2,000 in the US market, of which the price of Tesla Model Y was lowered to $42,990, and the price of Model Y long-life version was lowered to $47,990.

In addition, not long ago, elon musk, CEO of Tesla, said in an internal email to employees that the company would lay off more than 10% of its global employees. He said that this will keep the company lean, innovative and enter the next growth cycle.

Yesterday, Tesla cut prices, and today, LI immediately followed suit. Industry insiders predict that with the opening of the Beijing Auto Show just around the corner, the price war in the auto market will continue this year. 

通过admin

One clip and one sticker! Mijia intelligent electronic sphygmomanometer evaluation

  After entering the aging society, we pay more and more attention to health, from daily dish matching to scientific exercise, and even the greetings to the elderly are mainly "healthy and long life, good health…". In my opinion, money can be earned in a way, and it is difficult to recover the loss of health of the body. It is not unreasonable for physical and mental health to be rich. How to measure health? Compared with the era when we were sick and went for a checkup, there are now too many devices that can help us grasp various indicators of the body in a timely manner. Timely adjustment of diet and living habits is the best way to prevent signs.

  It is very necessary to have a sphygmomanometer for the elderly to measure their blood pressure from time to time to understand their own blood pressure, so I have prepared a Mijia intelligent electronic sphygmomanometer for the elderly. This is not the first sphygmomanometer I bought, but the elderly have given high praise after using it for a period of time, mainly for the following reasons:

  Feeling 1: Patent free clip cuff innovative design, accurate retention of one clip and one stick

  As soon as I got the Mijia smart electronic sphygmomanometer, I gave it to the elderly and asked about the difference between it and the original sphygmomanometer. The elderly did not know what measurement algorithm, but they praised the Mijia smart electronic sphygmomanometer’s clip-free cuff. Friends who have had a physical examination to measure blood pressure know that whether it is a traditional semi-automatic sphygmomanometer or an automatic sphygmomanometer, it is very troublesome to wear the cuff. It is difficult for one person to fix it in the corresponding area and stick it tightly.

  The innovative design of Mijia intelligent electronic sphygmomanometer, which has won an industry design patent, solves this pain point very well. Its cuff simulates the measurement method of nurses and adopts a clip design similar to two-hand retention, which improves the detection accuracy and avoids the helplessness of the traditional cuff repeatedly pulling to adjust the fixed position.

  This can be seen intuitively from the moving picture. When you need to check blood pressure, just clip the untied clip cuff of the Mijia smart electronic sphygmomanometer 1-2 cm on the upper side of the hand and elbow joint, and then gently paste it to complete. It’s really not too simple.

  The Mijia intelligent electronic sphygmomanometer provides 99 measurement memory data records (supports double use data records), with an accuracy of ± 3mmHg (± 0.4kPa) and a pulse of 40-180 beats/min; the latter is basically the same as the common electronic sphygmomanometer value, while the former has 2-3 times more memory capacity, and can also be transmitted to the Mijia app through Bluetooth for data management. In terms of details, there are obvious cuff orientation prompts and correct wearing instructions on the free clip cuff. Basically, you can read it once, and there is no threshold for use.

  The correct use steps are: 1. Clip the cuff at 1-2 cm on the upper side of the elbow joint; 2. The palm of the hand is facing up, and the rubber tube is parallel to the palm of the hand (align with the middle finger); 3. Sit and keep the cuff at the same level as the heart; 4. Start testing. Is it difficult? It’s really much simpler than traditional cuffs.

  Experience 2: Self-developed algorithm model blessing, in-depth analysis of different populations

  Only after getting started with the Mijia intelligent electronic sphygmomanometer did I understand that intelligence not only means convenience but also more accuracy. Relying on the large clinical database and self-developed algorithm model, the Mijia intelligent electronic sphygmomanometer has undergone multi-band technology accumulation and iteration, and established a multi-dimensional blood pressure model by analyzing the physiological parameters of different populations. It can use different algorithm models according to the characteristics of different heartbeat waveforms.

  Experience 3: Connect to the Mijia app to easily realize remote viewing and data management

  Mijia intelligent electronic sphygmomanometer’s tie-free clip cuff accurately retains + self-developed algorithm model, and the double blessing makes me impressed by the intelligence of the sphygmomanometer. At the same time, the data management brought by connecting to the Mijia app allows me to better grasp the trend of blood pressure changes in the elderly, even if I am not around, I can easily understand the blood pressure of the elderly.

  I think the connection process is basically negligible, because you just need to install the Mijia app and open the Bluetooth search, and then add the device. You can see the label page of the Mijia smart electronic sphygmomanometer provides "recent measurement value, measurement history and morning and evening measurement records", and the whole page is very concise at a glance.

  In the settings, it supports "volume, unit settings, device information, member management and emptying memory, manually adding data, firmware upgrade", etc. Here I think "manually adding data" is more commonly used, and it can enter the indicators of the elderly’s blood pressure measurement in pharmacies and hospitals, so as to better manage blood pressure data.

  Mijia intelligent electronic sphygmomanometer currently supports double recording. After adding new members to the Mijia app, each time the measurement data is truthfully allocated, the blood pressure data can be managed in the Mijia app, and the blood pressure changes of the elderly can be intuitively understood through the trend chart. Judging from the connection of the Mijia app, the Mijia intelligent electronic sphygmomanometer is very intuitive to control, consult and manage, and has established a complete blood pressure database for the two elders in the family. If there is a suggestion, it is to hope that the later firmware update can support more members to add. Although everyone can measure, it would be great if a family of six like me could establish a blood pressure database for the elderly and the couple, regardless of the children.

  Feeling 4: Early morning and evening blood pressure monitoring only available in the industry

  It turns out that the electronic sphygmomanometer used by the elderly is also a big brand. Although it also has 30 sets of memory functions, I have never heard that the blood pressure in the early morning and evening needs to be specially distinguished. What is the difference? After some understanding of Du Niang, I realized that the original industry thousand yuan machines are equipped with this function, mainly because most people have 10-20% higher blood pressure in the morning than in the evening. In the morning and night, due to the cardiovascular rest and dormancy "standby" state, the human blood pressure is relatively stable and real; but there are also a small number of people who belong to anti-dipper hypertension, that is, the blood pressure in the evening is higher than in the morning. Such people need to adjust the corresponding treatment plan to control blood pressure.

  The early morning and evening blood pressure detection functions of Mijia intelligent electronic sphygmomanometer can automatically classify early morning/evening according to the detection time, thus better distinguishing cardiovascular and cerebrovascular or anti-dipper hypertension problems.

  Feeling 5: Like Xiao Ai’s small body, long battery life and voice broadcast

  Mijia intelligent electronic sphygmomanometer is an upper arm electronic sphygmomanometer using oscilloscope measurement. It is shaped a bit like a generation of Xiao Ai smart speakers, with a 3.7-inch display on the left side of the panel, and memory and start/stop buttons are located on the right side of the panel.

  On the left side of the fuselage, you can see the "reset button jack, Type-C charging port and cuff jack" of the Mijia smart electronic sphygmomanometer. It is worth mentioning that compared with the dry battery type sphygmomanometer I bought for the elderly before, the Mijia smart electronic sphygmomanometer with a built-in lithium battery performs well in terms of battery life. It measures 180 times under full charge, and can last for one and a half months at a frequency of 1 time in the morning and 4 days in the evening. The standby battery life is up to 90 days.

  In addition, I think the one-button switch voice playback of Mijia intelligent electronic sphygmomanometer is also very user-friendly. After all, the elderly have poor eyesight, and it is always inconvenient to rely on the screen content alone. Voice broadcast makes up for this aspect very well. It is very convenient to adjust the broadcast volume through the Mijia app.

  Feeling 6:3.7-inch soft light screen, dark light is still displayed clearly

  In terms of content display, the 3.7-inch soft light screen of the Mijia intelligent electronic sphygmomanometer reasonably magnifies the core information, allowing the elderly to easily view it even in a dim light environment. Its content layout is very reasonable, and it mainly provides "high and low blood pressure, electricity, blood pressure classification, pulse, memory and action prompts".

  What makes me satisfied is that the Mijia smart electronic sphygmomanometer has a misoperation prompt function. In addition to providing correct usage videos in the Mijia app, it can also remind me in time by capturing subtle fluctuations in the pressure of the cuff, such as measuring speech, body movement/shaking, and wrong postures that affect the accuracy of measurement such as loose cuffs, effectively preventing mismeasurement.

  Mijia intelligent electronic sphygmomanometer summary:

  Overall, the Mijia intelligent electronic sphygmomanometer makes me feel the difference between the intelligent electronic sphygmomanometer and the ordinary electronic sphygmomanometer in terms of ease of use, measurement accuracy and data management. The double blessing of the free clip cuff accurate retention + self-developed algorithm model well explains the thoughtfulness brought by intelligence. It can easily measure blood pressure with one clip and one paste. There is also a clear content display and humanized voice playback. The blood pressure data management and early morning/evening blood pressure monitoring on the Mijia app allow me to intuitively grasp the blood pressure changes of the elderly, which is convenient and intelligent.

  Home blood pressure monitoring has become an indispensable means to effectively improve the awareness and control rate of hypertension. A good sphygmomanometer should not only be affordable, but also accurate, easy to use and intelligent. Mijia intelligent electronic sphygmomanometer has satisfied me in all aspects.

通过admin

Kneeling down to Wang Sicong to ask for his salary, why was the screenwriter forced to a desperate situation?

>On December 7, new screenwriter Liu Xiaofeng revealed on Weibo that Wang Sicong’s "banana plan" owed him 800,000 yuan in script bonus.

>Liu Xiaofeng said that due to his family’s financial pressure, he once recorded a kneeling video for Banana Film CEO Wei Xiangdong, imploring him to convey his anxiety to Wang Sicong.

>Four days after the incident was exposed, Liu Xiaofeng toldEntertainment StudioNow that the other party doesn’t care about public opinion, he is also using legal means to defend himself.

>Liu Xiaofeng’s experience once again exposed the industry dilemma facing new Chinese screenwriters.

>He told his screenwriter friend that he hoped to be the last screenwriter in China to be defaulted on royalties, and his friend replied: Dream on, in your next life.

Screenshot from Liu Xiaofeng Weibo

Uncashed 800,000

>Liu Xiaofeng used to work in the hotel industry. In late 2017, his script "Tower Cry" entered the stage of frequent meetings with partners. In order not to affect his job, he chose to quit his job as a full-time screenwriter.

>Non-academic, without any school, Liu Xiaofeng, who is fighting alone, is eager to find a company and become a contracted screenwriter.

>In the second half of 2018, he saw the first "Banana New Screenwriter Dream Realization Project" organized by Wang Sicong. After submission and interview, his script "Genius Screenwriter" finally won the third prize and became one of the six winners. According to the promise, the prize should be 800,000 yuan.

>Picture from Liu Xiaofeng Weibo

>Afterwards, Liu Xiaofeng and Banana Film signed a relevant contract agreement, and cooperated with the script copyright transfer according to the agreement. According to Liu Xiaofeng, from July to December 2019, Banana Film did not fulfill the contractual commitment to pay the bonus within the specified time after the copyright transfer. At that time, Banana Film CEO Wei Xiangdong explained that Wang Sicong was only a temporary financial problem, and would still pay the bonus to incubate the script and shoot the film when the funds were turned around.

>Until September 2020, Liu Xiaofeng was under great financial pressure due to family reasons, and asked Wei for a bonus again. The other party replied that Wang Sicong did not give him the money, and he could not manage it even if he was a part-time worker.

>According to Liu Xiaofeng’s understanding, several other award-winning screenwriters are well-connected in the circle and have basically chosen to terminate their contracts with Banana Pictures. However, he believes that the copyright of his script "Genius Screenwriter" has been owned by Banana Pictures for more than a year and a half, and he hopes to get his own bonus.

>Picture from Liu Xiaofeng Weibo

Two big pits in front of new screenwriters

>In his three years in the industry, Liu Xiaofeng has yet to make a single production. He has written about 10 original scripts, including "Genius Screenwriters", and sold a total of three original scripts, which has become his main source of income.

>As a new screenwriter, in addition to writing originals, he has also been exposed to some opportunities to write for other projects through his own connections and resources.Before entering the industry, friends told him to be prepared for unpaid royalties and difficult authorship – two common industry dilemmas faced by screenwriters.

The project is yellow, and the balance is gone.

>In the past two years, Liu Xiaofeng has participated in a number of online movies.

>There was a project that was about to start filming, but when the policy for online movies became stricter, the market tightened, and the project went bankrupt.

>This year, he wrote another online movie script, and the investment was also found. As a result, the producer told him to start making main theme movies, and the project was temporarily suspended.

When Liu Xiaofeng’s work "Genius Screenwriter" was selected for the Banana Project, the source of the picture was Liu Xiaofeng Weibo

>Compared to other jobs such as directors and actors, the screenwriter’s work all takes place before the start of the production. After the script is written, the project is not filmed. Of course, the screenwriter has the greatest loss.

>Liu Xiaofeng said that the current rules are basically divided into three payments to screenwriters. The first payment is a deposit, the second payment is paid after the first draft is published, and the third payment is paid after the boot is turned on. If the boot cannot be turned on, it means that 30% to 50% of the balance will not be received.

>The bigger problem is that China is a human society. If it is a job introduced by real-world friends, it is often paid after the work is done. Once the project is yellow, it may be equivalent to doing it in vain.

>"As a rookie screenwriter, the price is very low, especially at Wangda University. A better one will give you 8 to 100,000, and a closer one will be 3 to 50,000."

>After publicizing that the banana plan owed him 800,000 bonuses, a friend told Liu Xiaofeng that his outstanding payments over the years added up to almost 1.50 million.

Liu Xiaofeng’s work "Genius Screenwriter" was selected for the banana plan to win 800,000 bonus, picture source Liu Xiaofeng Weibo

>Liu Xiaofeng asked why the other party did not pursue the case, and his friend told him that because it was difficult to defend rights, it would take several years to file a lawsuit. It was possible that the producer had run away, or that the project had gone bad. If the project had gone bad, he would still be chasing the producer for money.

>"If you are serious with him, will you still get along in the future, and will you still mix in this circle? So although the other party did something wrong to me, I can’t say anything about him, and I have to be friendly with him on the surface."

The work is done, the signature is gone

>The big screenwriters assigned the work to the new screenwriters, and the new screenwriters were responsible for the main writing, but in the end, the big screenwriters were named. This was a common phenomenon in the screenwriting circle. Liu Xiaofeng, who had been in the industry for three years, did not want to accept such unspoken rules, but some good opportunities for big projects may have been lost like this.

>"Once, the filmmaker sent me something written by a big screenwriter for me to change. In the end, when it came to authorship rights, I could only ask me to be a literary editor, but I didn’t accept it. My screenwriter friend said that you have to have some backbone and can’t start this, otherwise it will be detrimental to your career development in the future.

>Now the filmmakers are very good at chatting, first tell you how good this project is, and then let me give my opinion. After chatting with me, I took all my ideas, started to talk about the price, and the price was also negotiated. Finally, I will say that because the first draft is a big screenwriter, you can’t be a screenwriter when you sign your name.

>I know that they are original, and I have no problem with them, but I have also revised them. I have also created them, and I am also a screenwriter. If I were just planning and editing, I would not be able to change them so meticulously.

>The other party said there is no way, or I will give you some money. I said it is not about money, what kind of work should be signed. "

Picture from Wang Hailin Weibo

>There are a large number of new writers in the industry who are facing these two dilemmas. They may be alone, but is there a better way to solve their dilemma?

>In addition to going it alone, signing a screenwriting company and working with a big screenwriter are two other mainstream options. In Liu Xiaofeng’s opinion, both have advantages and disadvantages, but he prefers to sign with a big screenwriter.

>"For example, I’m working alone now, and a company comes to me to talk about buying a script, and the cost they want to pay is the price I want to sell it. If I sign with the company, they have to give my company a commission, so some companies prefer to talk to a solo screenwriter.

>I prefer to follow the big screenwriter because there is a role of mentoring. Although the big screenwriter may take the job and our subordinates will do it, if we are lucky, we may be able to sign a co-writer, and now it is all celebrity effect. After our new screenwriter comes out, if there is a big screenwriter in front of us, they will immediately take a high look and be willing to chat with you. Maybe after working with the big screenwriter for a few years, you can slowly have an independent signature. "

The above screenshots are all from screenwriter Li Yaling’s Weibo, the current situation of the screenwriting circle

 Why didn’t the "banana project" happen?

>It is precisely because the survival situation faced by new screenwriters is so difficult that every film festival venture capital and every new project endorsed by celebrities is like a dawn, a hope.

>Banana Pictures was born in August 2017. On September 27 of that year, the "Banana New Director’s Digging Project" was announced. It was the first time that Wang Sicong entered the public eye as the behind-the-scenes operator of the film company.

>A total of 812 directors signed up for the "Banana New Director Digging Project" and received 840 films. On April 26, 2018, the program held an awards ceremony, and 16 directors were announced on the spot.

Picture Source Banana New Director Digging Project Weibo

>During the Shanghai Film Festival in 2018, the Banana Project held another press conference to announce the launch of the "New Screenwriter’s Dream Realization Project", with a total prize of 6.30 million RMB.

>Wang Sicong had a long-term plan at the time, and planned to use the method of "discovering new directors one year and discovering new screenwriters one year" to cultivate a group of top directors and screenwriters in six years.

>At the awards ceremony of the new director project, Wang Sicong once said proudly, "Others want to turn 200 million into 1 billion, but I already have 1 billion, so I can directly take out 200 million and see if I can do something for my favorite movie."

>Banana New Screenwriter Dream Project

>From the public information, after the first new director’s excavation plan, there was no news of any director’s salary claims. We can assume that the banana film industry was still not short of money at that time, and the banana film industry did not subjectively default on bonuses.

>But in 2019, due to the freezing of Wang Sicong’s own property and the absence of banana film industry, the first screenwriter’s land excavation plan ended up with the bonus that could not be honored.

>A well-intentioned plan couldn’t be carried out in the second year; a new film company started "underpaying" after three years of establishment, what was the problem?

First, there is a lack of professional talent.

>The reason why the "Banana Project" initially gained attention was one of Wang Sicong’s celebrity effect, and the other was that his arrogance was not bad for money.

>However, after the film and television industry experienced a meteoric rise around 2015 and a continuous influx of hot money, what it needs is not only funds, but also professionals with the ability to incubate projects.

>On September 27, 2017, at the launch of the "Banana Project" meeting with the public for the first time, Wang Sicong said that there are too many garbage movies in China, and Chinese directors have great problems. At that time, he expressed the hope that the film industry will be more professional. For example, some directors have multiple jobs on the set, and some directors have been shooting a scene for many years. They think that is obviously very unprofessional.

>Although he understood the truth, Wang Sicong himself was not a professional film talent, and his company did not recruit true core and first-line professionals.

>Banana Pictures has always promoted youth and innovation, and in a press release, Banana Pictures described its team as "a young team with an average age of only 26 years, an active personality, a pragmatic style and a strong professional style."

>Therefore, this is a company that unearths new directors and new writers, and then allows a group of newcomers with an average age of only 26 to develop projects.

>Banana Pictures’ publicly announced corporate positioning is to "consolidate the infrastructure of film and television talents and produce content products that young people like". The company’s image is "positive energy, youthful, anti-routine, personality, and interesting", but all this can easily be reduced to slogans. What a film production company really needs is a team that can develop projects, set up plates, and shoot on the ground.

>The film industry needs innovation, but experience is just as important. How can a group of inexperienced newcomers put a project to the ground? And the company also lacks Dinghai Shenzhen. Wei Xiangdong, the CEO of Banana Film, is a former host. He has participated in movies such as "Unexpected Love Time", "Mr. High Heels" and "Keep Silent".

Second, success or failure is all about money.

>The venture capital units of major film festivals are a valuable platform for many new directors and screenwriters, where they can meet the right investors and producers to help them bring their projects to fruition.

>The Directors Association’s "Green Onion Plan" relied on the resources of the Directors Association, and there would be many experienced directors and producers to help new directors implement the project.

>Compared with the longer-established film festival venture capital unit or the resource-rich "Green Onion Project", the "Banana Project" cannot prove its own subsequent incubation and development capabilities, so the high project bonus has become its greatest advantage.

>Liu Xiaofeng remembered that there were 3,170 screenwriters participating at that time. On the last day of the deadline, because many people submitted their contributions, the website of the "Banana Project" once crashed.

source network

>Some of these new screenwriters regard Wang Sicong as a new hope, and perhaps some of them are motivated by money.

>In recent years, there have been a lot of plans to find new directors and screenwriters, and the industry is also discussing, do you really need so many plans? Is there really so much talent to find?

>From the perspective of the contestants, we believe that the "Banana Project" should fulfill its commitments; but from the perspective of the "Banana Project"’s own operation, in the absence of sufficient project development capabilities in the banana film industry, it is debatable whether it is necessary to spend high prices to find new people for six consecutive years, and whether the excavated projects are suitable for the company itself to develop.

>Many things can’t be done well with money. Back then, Panda Live occupied the market with high-priced signing popularity live streaming hosts, but was defeated because of insufficient follow-up operation capabilities. It also earned money by throwing money at the "banana plan". What needs to be consolidated is the follow-up development capabilities.

>The failure of the "Banana Project" was similar to the failure of Panda Live. As an investor, although Wang Sicong understood the importance of professionalism, he obviously needed to find the right path to it.

Picture Source Banana New Director Digging Project Weibo, Wang Sicong, Wei Xiangdong

通过admin

Huang Zitao’s Shanghai concert exploded, fans responded strongly and cried emotionally


On the evening of June 15, Huang Zitao "2019 IS BLUE Concert "was held in Shanghai. The concert was well attended that night. With the blue support of nearly 10,000 people, Huang Zitao opened his own music world.

Original single Live debut partner Top band ignites blue orgy


On the night of the concert, accompanied by a rather ceremonial countdown light show, Huang Zitao opened the concert with a song "Beggar", which slowly rose from the center of the stage, and the super music rhythm set off a craze on the stage, officially kicking off the concert. Subsequently, tracks such as "Underground King", "HATER" and "Misunderstanding" were sung one after another. Huang Zitao showed off his rap strength and full-blown stage performance, awakening the hot blood cells of every fan on the scene. Then a gentle and tactful "Tao-style love song" "Nineteen Years Old" was paired with neon lighting effects, and the romantic interpretation of the song was vividly expressed in one mirror to the end.

At the same time, Huang Zitao unlocked the live premieres of four new songs "No effort, no gain", "Wrong", "AI" and "You will miss me too". Among them, "No effort, no gain" made netizens shout "magical brainwashing" due to the ear-grabbing melody and catchy lyrics. "AI", which has been loved by fans since the release of the sound source, has been lovingly performed by Huang Zitao on the spot and became the best single LIVE in the audience. It is worth mentioning that in this concert, Huang Zitao’s partner top band has newly edited some songs. With the strong and dynamic backing track form, it has given the song a fresh texture and completed a super-burning blue carnival together.


Dance beauty design high matching to create top fashion brands custom special styling


This concert adopts an advanced hardware configuration mode, striving to create a shocking and cool "musical-style" dance beauty visual effect. Around the five chapters of the concert curtain forest, prism, pixels, no puppets, and stone sea, the main screen adopts a geometric structure, and uses screen projection technology to present various visual changes. Through projection dynamic capture technology, music is turned into a story, integrating Huang Zitao’s blue world.


In terms of stage styling, Huang Zitao participated in this concert with Moschino, GCDS, Loewe, Vetements, Balmain, KOCHEIn cooperation with many top international brands, many sets of costumes in the concert are previews of unreleased Fashion Week shows. Among them, the well-known French trendy brand KOCHE specially customized the stage shape for Huang Zitao’s concert, using the best sports street style and contrasting color splicing to spell out the words "TAO" with artificial crystals, which can be said to be full of heart.

 

Huang Zitao’s emotional tears Tasman surprised himself and danced a magical dance


At the concert last night, Huang Zitao’s pet fan was level 10. Not only did he interact with fans and take photos at the scene, but before returning at the end of the concert, he carefully prepared a review video of his seven years with fans as a special surprise part of the concert. At the end of the video, Huang Zitao handwritten a confession "together with the waves", and many fans at the scene were moved to tears.

Later, Huang Zitao wrote a new song "You Will Be Like Me" for fans as an encore track. During the encore performance, Huang Zitao once choked up tears, which made fans feel distressed. In addition, Huang Zitao’s official character "Taosman" appeared in surprise at this concert. Not only did he perform in the same frame as Huang Zitao, but after the concert, he also danced the magic dance "You Will Be Like Me", which was broadcast on the spot as the end of the little easter egg, which made fans cry cute.


通过admin

Hangzhou’s new taxi regulations are submitted for review, and online car-hailing will be included in the management scope

  It has been a full ten years since the current regulations on the management of passenger taxis in Hangzhou were revised and implemented in 2007. With the changes in the market environment, especially the emergence of new business formats such as online car-hailing, many provisions of the regulations are no longer suitable for the needs of industry development and management under the new situation, and need to be revised urgently. On October 30, the sixth meeting of the Standing Committee of the 13th Hangzhou Municipal People’s Congress reviewed the "Hangzhou Passenger Taxi Management Regulations (Revised Draft) " (hereinafter referred to as the Revised Draft). Compared with the old regulations with 37 articles in 9 chapters, the revised draft is 67 articles in 6 chapters, which can be called a "fundamental overhaul". The most significant change is undoubtedly the inclusion of the content of online car-hailing.

  In addition, on November 7 at 2 pm, the Hangzhou Municipal People’s Congress Legal Committee will hold a legislative hearing on the Hangzhou Passenger Taxi Management Regulations (Revised Draft) at Xinqiao Hotel, No. 226 Jiefang Road. If you have corresponding suggestions, you can sign up. You can register by phone (87557141), fax (87557315) or email (1839192974@qq.com).

  The business license is changed from closed to open

  Compared with the original "Regulations", the revised draft proposes "legally holding the right to operate a specified number of taxi vehicles" on the conditions for the operation license of cruise vehicles, but does not set a specific number.

  Fan Jianjun, director of the Municipal Transportation Bureau, explained to the Standing Committee of the Municipal People’s Congress on the revised draft, saying that considering the large differences in the development of the taxi industry in Hangzhou districts and counties (cities), if the specific number is limited, it is difficult to take into account fairness. Therefore, the revised draft will leave the lower limit of the number of operating rights held to local governments to decide, and the operating license will be changed from closed to open, which is more in line with management reality.

  Taking into account the difficulty of obtaining operating licenses for some franchise holders due to the lack of the required number, the draft amendment also stipulates that the government can organize the establishment of taxi service management companies to provide management services to such franchise holders.

  The age limit for drivers has been relaxed to 65

  The draft amendment stipulates that vehicles engaged in passenger taxi business services in Hangzhou shall obtain passenger taxi transportation licenses, including cruise taxi transportation licenses and online rental car transportation licenses. Online car-hailing requires the installation of satellite positioning devices with driving record function and emergency alarm devices that meet the standards, and the information must be able to be transmitted to the competent authorities in real time.

  The revised draft introduces unified qualification management for drivers driving cruise cars and online car-hailing. As long as they obtain a passenger taxi driver’s license, the licensed personnel can move freely between the cruise car company and the online car-hailing platform. This system design is the first in China.

  The revised draft incorporates provisions in departmental regulations that are closely related to passenger safety, such as "no violent crime, no drunk driving record", and also liberalizes the age limit to 65 years old.

  Rejection is divided into five situations

  The amended regulations particularly emphasize that taxi operators shall keep strictly confidential the information of drivers, riders and passengers collected during the operation process, and shall not provide it to third parties except as required by laws and regulations.

  For the refusal behavior, according to the type of vehicle, there are five specific situations:

  1. After being greeted by passengers to stop, no passengers will be carried;

  2. Refusing to carry passengers when an empty car is waiting to be rented in a public place;

  3. After actively soliciting passengers, refusing to carry passengers;

  4. Selecting passengers in the operating area by means of self-determined operating destinations, etc.;

  5. Failure to fulfill the agreement after accepting phone or online appointments.

  If the above situation occurs, the driver will be fined 300 to 3,000 yuan, and the taxi driver’s license will be seriously revoked.

  Our reporter, He Sheng

通过admin

Diao Yinan: Of course Hu Ge was successful, he embarked on a free path

       In the 2019 Sina Entertainment year-end blockbuster project "The Most Beautiful Performance", director Diao Yinan and Hu Ge "South Station Reunion" collaborated to shoot a one-shot short film, with Hu Ge acting as a triangle to recreate the fugitive Zhou Zenong in the film.

  Jackson Yee, who rose to prominence in the film industry with the role of "Little North" in "Young You", also came to a "north-south integration" with the "The Wild Goose Lake" crew. Diao Yinan tailor-made a story for him. Qianxi plays a rebellious and lonely teenager who is inextricably linked to Zhou Zenong. Shu Qi also joined this short film as a special surprise.

  Both short films are additions to The Wild Goose Lake, written and directed by Diao Yinan.

  How are the two stories created? What are some interesting stories on the set? As a Golden Bear Award-winning director, what is Diao Yinan’s understanding of acting?

  Late at night, after the remake of Jackson Yee’s short film, we had a serious chat with Diao Yinan.

  Creating a script for Jackson Yee

  "He is very good at being alone, such a child is rare now"

  Sina Entertainment: The director wrote two short films this time. Let’s talk about Qianxi first. How was this story created?

  Diao Yinan: This story is based on Qianxi’s age and his current appearance to make a creative foundation. He is a 19-year-old boy, his heart is full of rebellion, and he is more introverted, not very flamboyant, very lonely, very quiet, and he has these temperaments in him.

  Therefore, his state may be particularly suitable for what I present to him in this story. His heart is very tolerant and slender, but he is not good at expressing himself. His expression comes from some struggles within.

  In this video, you may see that his inner voice is expressed through an expressive dance, or an expressive body.

  Later, Shu Qi was introduced, and the script was also changed once in the middle. The relationship between the two of them in the play is very delicate. Both of them are very good actors and complement each other, so the length of the film also exceeded the original expectations.

  Sina Entertainment: Although Qianxi’s short film is only a few minutes long, it was actually filmed for a day and a half. What is the reason?

  Diao Yinan: Although the film is very short, the most beautiful performance for the actor is to show his different performance states and performance methods in such a short time, including the psychological activities of his lines, body language, body posture, and the scheduling of his inner emotions.

  So each of our shots is also to help the actors to better complete the performance. The performance is not just the actor’s own business, the performance is the picture, the lighting, the sound and the opponents. All of these create an atmosphere that will help the performance. So these elements of the film in other departments are also very carefully done.

  Sina Entertainment: Regarding this short film, what communication did you have with Qianxi in the early stage?

  Diao Yinan: Mainly music, choose music, how to deal with this music, what functions did you undertake in the movie, and did some explanations and communication.

  Sina Entertainment: Is it the music during the dance?

  Diao Yinan: Strictly speaking, it is not dancing, but rather an externalization of psychological activities.

  Sina Entertainment: So is it Qianxi’s suggestion or your choice to use the song "fall"?

  Diao Yinan: I chose it.

  Sina Entertainment: Have you seen some of Qianxi’s works before? What kind of actor do you think he is?

  Diao Yinan: I have seen "Young You". Not bad, very promising, and young people have a promising future.

  Sina Entertainment: I worked with him once this time. How did he perform on the set?

  Diao Yinan: It is also very quiet on the set, without fighting or making trouble, and without too much contact with others. It is very good to be alone. Such a child is quite rare now. It was only a short two days, so that’s what I observed.

  Sina Entertainment: Does he have some improvisation of his own when he performs?

  Diao Yinan: Yes, for example, during the dance process, he will add some. I said you try to hit and kick, and he will add it according to this thing and play it by himself.

  Sina Entertainment: Did he have any performance that impressed you throughout the cooperation process?

  Diao Yinan: Execution, for example, what I ask him to do, he can execute it, no matter what method he uses, he can give it to me, which is very important for actors.

  Sina Entertainment: Some actors may rely on scripts to act, others on instinct, and some on sincerity. What do you think they mainly rely on?

  Diao Yinan: Maybe it’s based on instinct. Maybe at this stage, he’s a freshman at the Central Academy of Drama. From the perspective of learning acting, he doesn’t necessarily have a lot of skills or experience, so I think he relies more on instinct or talent.

  Sina Entertainment: This time Shu Qi also starred in this short film. How does it feel to work with her?

  Diao Yinan: Of course, she is very understanding, very good at performing, and very experienced. Many times she is able to control herself and the rhythm of the performance with ease on the scene, and I feel very cooperative.

  The South Station party again Hu Ge didn’t have a good time!

  "I hope to see a very kaleidoscopic Hu Ge"

  Sina Entertainment: In the story of Hu Ge, you asked him to play the triangle alone. What was the creative inspiration at that time?

  Diao Yinan: At that time, it was their publicity side. I don’t know who mentioned it. Then I thought it would be very good to use a long shot. The content of the script was written by me. After writing, the shooting process was actually very fast, but it took nearly 8 hours to prepare, which was very interesting.

  I hope to see a very diverse Hu Ge, who has gone through a huge performance span in just over three minutes. From a sissy span to a fugitive, and then to a particularly vulnerable and rich traveler, it is he who presents them all very well in these few minutes. This is very difficult. I think Hu Ge has really made great progress now.

  Sina Entertainment: I read that the script actually only briefly wrote the identity of a conductor, so is this sissy feeling the creativity of Hu Ge?

  Diao Yinan: It’s his idea. Maybe he did some homework in his heart. He also communicated with me in advance, and I said yes, no problem. This kind of performance has a lot of span and tension. In a short period of time, it is like a show, which will let the audience know the ability of an actor to switch between different performance states in an instant.

  Sina Entertainment: Which of these three identities do you think he played the best?

  Diao Yinan: They are all pretty good, and he is very malleable.

  Sina Entertainment: The identity of the fugitive is equivalent to playing Zhou Zenong again. Is Zhou Zenong in the short film in the same vein as in "The Wild Goose Lake", or is there innovation and change?

  Diao Yinan: In the same vein, maybe he can’t get out of "South Station", maybe his mastery of fugitives is what I ask of him in the movie, and the other two are his free play.

  Sina Entertainment: 8 hours of preparation in the early stage, is it mainly to prepare for the dispatch of one mirror to the end? I would like to ask you to introduce the specific difficulty.

  Diao Yinan: All the shots can’t be worse, because there are substitutes to come and go to change positions, and some close-ups can’t be worse, and if there is a slight difference, you will wear a gang. The delicate things of the big full-scale scheduling and close-up are all in this shot, and there are extras in positions, not just Hu Ge, so all departments are required to cooperate, including the people who change clothes should be very fast, and they will wear the gang later.

  This series tests the abilities of all departments, including the transformation of lights, the passing of train lights, and this shot is particularly able to demonstrate that film is a collective art genre.

  So our work site was very quiet that day, and we found out later that because each department was very nervous, we paid attention to our key nodes. Sometimes our filming site was also very busy, but it still didn’t seem so quiet, which meant that some departments might be able to take a break, but everyone was very nervous that day.

  Sina Entertainment: What kind of state is Hu Ge in when everyone is holding their breath?

  Diao Yinan: He was very relaxed, he was very cooperative, and there was no tension, so he took a total of four shots.

  Sina Entertainment: It means that a total of four shots were successful?

  Diao Yinan: I took six or seven shots, and I succeeded in four, and then he played one better than the other. I was also worried that in this situation, the second and third items in the middle might be easy to mobilize emotions, and the fourth item might be tiring, but he also played the fourth item very well.

  Sina Entertainment: I heard from Hu Ge that you and he communicated this script in the background of Double 11.

  Diao Yinan: I asked him to watch some movies before performing, such as "Outlaw". At that time, he seemed to be abroad, and then he said he would watch it. Then as soon as we met on Double 11, we talked about this, and he immediately told me that the first character should handle it like this.

  I thought it was great, he was creating this character, not necessarily according to the script, his own imagination I thought it was okay. Then he also said, it’s really difficult, and he has to test me again. I said that this test is actually fun, so we do it as a fun thing.

  Sina Entertainment: Didn’t he use the word torture? Because the last time I interviewed Hu Ge, he said he was going to be tortured again.

  Diao Yinan: Not yet this time. When we finally finished, he seemed to say, is this the end? It seems that he still wants to continue filming.

  Sina Entertainment: So when you were filming "The Wild Goose Lake", how did you torture him?

  Diao Yinan: The water is dire and the pain of all kinds of flesh and blood. Because many of them are in the wind and rain, in the open air, and in countless sleepless nights, they have a great test on the body and mind.

  The most beautiful performance is to use different methods to meet the requirements of different directors

  "Acting requires the writers, the whole film and all departments to help"

  Sina Entertainment: What do you think is the most beautiful performance?

  Diao Yinan: I think the most beautiful performance is that this actor is a professional actor, and he can cooperate with each director in different ways to fit the performance style required by the director. It is not necessarily that this actor will only follow one acting method to fight all over the world, which is also impossible, because every director has a different film style, and may have different requirements for film performance.

  Then the most beautiful performance is the performance that best fits the style and characters of the movie. As long as you are accurate, he is the most beautiful performance.

  Even if he is quiet and taciturn, at this moment, he is very powerful in the movie, he is the most beautiful. He doesn’t have to use very complicated techniques, he has to read the script, to understand what he is like at the moment when there is a chemical reaction between his performance and the plot.

  Sometimes he can step out of himself and watch from the sidelines; sometimes he has to completely immerse his body and mind in the character and live completely in the character; sometimes he is even required to split a bit to integrate reason and emotion well.

  Sina Entertainment: In the film and television works you have seen, what is the most memorable moment of the most beautiful performance?

  Diao Yinan: There are too many. I like Ma Long Brando’s performances very much. For example, he played "The Wharf", directed by Ilya Kazan. He created a methodological performance in it, including some characters such as the godfather he created later. I am very impressed. There is also an Italian actor named Marcelo Maschoanni. There are many, but I will not give examples one by one.

  But Ma Long – Brando, I think as an actor, he has completed countless works in his life, and the output of his works is very high. There are also bad and poor films here, so his performance will also decline; there are also many films that have entered the history of film, and his image is particularly brilliant.

  So sometimes an actor’s reading of the movie, the choice of the script, and the control of the subject matter will also bear the height of his performance. I don’t mean that an actor only accepts such a very good movie, I mean that sometimes acting requires the help of the screenwriter, the whole film and the whole department.

  Sina Entertainment: When it comes to the development of Hu Ge, he first became very popular as a costume idol drama, and at the age of 35, he encountered a script and film team like "The Wild Goose Lake" when he needed to transition. Why did you think of letting him play Zhou Zenong?

  Diao Yinan: He has a face that particularly moved me, or a certain moment of his appearance that moved me. Then this face can only be given to me by him. Others, no matter how good your acting skills are, but your appearance and your face are useless. So sometimes I look for actors, and I first decide whether he fits the role based on his temperament and his face. Hu Ge broke into the role, so to speak, so the role fits with him.

  Sina Entertainment: Do you think Hu Ge’s current transformation has been successful?

  Diao Yinan: I think of course it was a success. He gave a completely different performance from his previous performance, which is beyond doubt. Then he gained a different experience from previous performances.

  Sina Entertainment: In your opinion, is it necessary for male actors to transition between the ages of 30 and 35? Many people may not receive good projects, and they themselves are very worried.

  Diao Yinan: I believe that many actors want to create characters that can be remembered for a lifetime, but if they can receive such films every day, I don’t think it is possible. For the current film market, for the requirements of movies and the tastes of audiences, they also need to allocate their performance energy and wait for some opportunities.

  Sina Entertainment: Some time ago, Hu Ge’s fans helped him raise funds to support the box office of "The Wild Goose Lake", but he himself has said that he hopes fans will not do such a thing. As a director, what do you think of the phenomenon that many fans are now raising funds to support idols?

  Diao Yinan: Fans are purely a kind of passion, but Hu Ge may be a person with self-esteem, and he is not willing to take advantage of fans in this regard, even if it is a small amount of money, he is not willing. He has to rely on his own strength to speak, and he is very confident in his heart. He also welcomes all kinds of comments about him, and he is ready to welcome all kinds of comments. I think he has done it right.

  Sina Entertainment: In the short film of our most beautiful performance, we collaborated with Hu Ge again. Do you think he has changed since he first made "The Wild Goose Lake"?

  Diao Yinan: Yes, I think he is different from the day we just arrived in Wuhan and just entered the crew for fitting. On the day of fitting, he was still a little scared and a little dazed, but now I think he is very comfortable, and I think only he knows how to get this freedom. Of course, it is not necessarily given by "Southern Station", or "Southern Station" is just the beginning. He has embarked on a path to make himself comfortable, and he has found a way.

通过admin

Cannes interview with Liu Tao: Looking forward to Hu Ge’s new film winning awards, I most want to watch Quentin’s "Once Upon a Time in Hollywood"

On May 14, French time, before the opening of the 72nd Cannes International Film Festival, Chopard brand ambassador Liu Tao accepted an exclusive interview. Liu Tao, who came to Cannes for the first time, prepared a white dress with great oriental classical beauty as a "red carpet robe", which was also her first red carpet show at Cannes.

Referring to "The Wild Goose Lake," the only Chinese-language film shortlisted for the main competition this year, Liu Tao said that he had sent his best wishes to the star Hu Ge in advance, hoping that he would win the prize. As a good friend, it was very amazing to see Hu Ge in a film shortlisted for the main competition in Cannes. When it comes to whether there is any film you want to see in Cannes this time, Liu Tao’s first reaction is Quentin Tarantino’s "Once Upon a Time in Hollywood". "The whole world is waiting for this film."

Before coming to Cannes, Liu Tao had just finished filming "The Song Dynasty Palace Ci". Looking back on the filming experience of this drama, she felt that it was the most challenging play since her debut. Not only is it because of the large time span and strong story, but what tests her is to always find the true emotions of historical characters from the heart. Also challenging for her is "Late Night Canteen," directed by Liang Jiahui. "This movie has very few lines, all the actors are in a state, and it is very special to use Chinese cuisine to tell Chinese stories."

The classic white dress was selected for the red carpet dress, and I have wished Hu Ge’s new film the Cannes Award

How many sets of Cannes looks have you prepared this time?

Liu Tao: I chose a dress that I like very much and suits me. There is an embroidery part, and the whole is an oriental classical beauty, but I can’t reveal too much.

Hu Ge’s new film "The Wild Goose Lake" was shortlisted for the main competition unit. Did you communicate with him in advance?

Liu Tao: I congratulate him and hope he can win the prize. He arrived at Cannes on the evening of the 17th, but I flew back to China on the 18th. Otherwise, I really want to stay and watch this film. As a good friend, I am very happy. I think it is very amazing that such a good work can be shortlisted for the main competition in Cannes.

Is there any particular movie you want to see in Cannes this time?

Liu Tao: I really want to see Quentin’s "Once Upon a Time in Hollywood". I believe the whole world is waiting for this movie.

Playing "Late Night Canteen" all depends on the state, and shooting "Song Dynasty Palace Ci" encounters the greatest challenge

In recent years, you have also starred in many movies. Which one is the most memorable?

Liu Tao: The most memorable one for me is the "British Showdown" with Jackie Chan. I played an older Chinese who opened a Chinese restaurant in the UK. The director is a British director. He doesn’t know much about the state of Chinese women at every age. I need to try my makeup again and again. The makeup artist blows wrinkles with glue every time to make me older.

The whole state of the director’s scene is that no one can make a sound, only the actor’s voice can be heard. Over and over again, I hope to inspire the actor’s best state, and there is no trace of performance. His feelings and requirements for me are different from many of the plays I have shot before

What are the differences in the way movies and TV shows are performed?

Liu Tao: The film’s camera sense is more about eyes and limbs, a living soul, and eyes and limbs. TV dramas are more about communicating with the audience, and movies are more about communicating with the camera. I want to give the soul of the characters in the camera. TV dramas are what I want to express to the audience, and the number of lines will be larger and the story will be longer.

: The movie version of "Late Night Canteen" you starred in will also be released this year. Do you have any interesting behind-the-scenes stories to share about filming this drama?

Liu Tao: We shot in Shanghai, and it was also Liang Jiahui’s directorial debut. For me, this opportunity was quite accidental. I don’t think I have made many movies either, but Liang Jiahui had to ask me to buy this role. It happened to be a single mother, and the number of lines was very small. It was all about status. The movie is very special. It uses Chinese cuisine to tell the story of China.

: You starred in the "Song Dynasty Palace Ci" has just been completed. What challenges did you encounter in filming this drama?

Liu Tao: This drama is the biggest challenge for me. I play a real historical character in a historical drama, and the span is very large, and its storytelling really touches me. For acting, in fact, sometimes you know how to interpret the state of a character, but more often you find her true emotions in your heart, and then express them. Director Li Shaohong is very good at using the state of the camera in women’s dramas, and how to interpret the beauty of women in the Northern Song Dynasty. The hair accessories of the Northern Song Dynasty are very simple and not so gorgeous. In terms of comprehensive factors, the challenge is very large, including many scenes like elderly dramas.

This article is an exclusive manuscript. It is prohibited to reprint it in any form without authorization, otherwise legal responsibility will be pursued.

通过admin

Beauty "Adventure" @315: Medical Beauty, Tonics and Trust

[Tide Business Review/Original]

March 15th every year is a big test for many businesses.

"Oh, my God, I’m about to get a beauty needle to get a tattoo. I just want to cancel my appointment after watching the exposure of 3.15." Lynn from the editorial department said bitterly.

"Now there are too many beautiful girls on various social platforms. I feel that if I don’t maintain it, I will fall behind my peers. Since the road of medical beauty can’t work, I intend to try daily health and nourishing. This step by step is always safe. " Obviously, Lynn has fallen into the whirlpool of appearance anxiety.

Nowadays, with the rise of social platforms such as short videos, Weibo, and planting grass, this generation of young people began to make great efforts in their appearance. Like Lynn, medical beauty and daily nourishment became their "good medicine" for treating diseases. Among them, in addition to medical beauty, bird’s nest has also become their favorite. Statistics show that since 2019, bird’s nest has become the most popular nourishing product for the post-90s generation. With the entry of the post-00 generation with lower age groups, the consumption share of the younger generation in the bird’s nest consumption group has exceeded 50%.

On the one hand, the consumption of bird’s nest is becoming younger and younger due to the influence of social environmental factors such as appearance anxiety and the rise of Yan’s value economy. On the other hand, the bird’s nest enterprises have also identified the consumption characteristics of young people love figure, and introduced bird’s nest products that are easier and more convenient to eat, such as instant bowl of bird’s nest, stewed bird’s nest and freshly soaked bird’s nest, to directly hit the consumption pain points of the audience.

As Lynn shared, "It may not be easy for me to maintain good living habits for a month, but it is too easy for me to insist on drinking a bottle of freshly stewed bird’s nest a day."

Contemporary young people want beautiful faces, and nourishing consumer goods companies such as medical beauty and bird’s nest easily capture a bunch of young people with products that are quite confusing. This seems to be a two-way process, but the result is likely to be a "beautiful scam".

From rare treasures to popularization, the "controversy" of bird’s nest has never stopped.

In China, bird’s nest is listed as the first of the four traditional precious foods (swallow, abalone, wing and ginseng) in China, and it is regarded as the best food supplement and precious medicinal material. Until the founding of New China, bird’s nest was only a small-scale import.

In recent years, with the improvement of bird’s nest industrial chain and the smooth import and export trade, bird’s nest has become no longer rare in our lives, and the price has gradually become more "close to the people", so that more and more people can afford it.

According to the survey data recently released by Accenture, in China, nearly 400 million female consumers aged between 20 and 60 have a consumption expenditure as high as 10 trillion yuan every year. With the prevalence of topics such as appearance anxiety, age anxiety and health care anxiety in recent years, it has become the consensus of a group of female consumers to be "golden" for beauty.

In addition to daily nutrition and health products, Chinese nourishing has become an important channel for them to keep beautiful. Among the many Chinese nourishing products, bird’s nest has undoubtedly become the top player.

According to JD.COM’s "Report on Women’s Consumption in China in 2022", in 2022, women consumers on the platform of JD.COM ranked fifth in the consumption growth rate of traditional nourishing goods, while among all kinds of nourishing goods for health and beauty, the consumption of bird’s nest increased by three times year-on-year, ranking first in the increase of turnover.

On the one hand, the overall industry is improving due to the surge in demand, but on the other hand, the dispute about the "IQ tax" of bird’s nest has never stopped.

The main components of bird’s nest are water-soluble protein, carbohydrates, calcium, phosphorus, iron, sodium, potassium and other trace elements and amino acids. 100g of dried bird’s nest contains 50g of protein, and the protein content is about five times that of eggs of the same weight, which seems to be very high, but in fact, the average person’s daily consumption of bird’s nest is only a few grams, and the protein content can be said to be diluted very little.

The amazing "bird’s nest acid" recommended by merchants is not exclusive to bird’s nest, and there are many food substitutes with sialic acid. Daily foods such as milk and eggs all contain sialic acid. Many literature reports show that human liver can synthesize enough sialic acid independently.

When we turn our attention to the brand of bird’s nest on the market, take the 45g "Fresh Stewed Bird’s Nest Youth Model" with high sales volume of Xiaoxian Stewed on an e-commerce platform as an example. According to the product parameters of Xiaoxian Stewed, the addition amount of each bottle of dried bird’s nest is 2.2g. If the nutritional content is simply converted, how many nourishing ingredients can we get? Similarly, public product information shows that Yanzhiwu 45g "Fresh Stewed Bird’s Nest at 115℃" has a bird’s nest content of only 2.0g per bottle.

At the same time, the doubts of Xiaoxiandun and Yanzhiwu are also one after another. Consumers are looking at the flowers in the fog, and the labels of some bird’s nest brands "IQ tax" are gradually being taken seriously.

In 2021, online celebrity bird’s nest brand "Xiaoxiandun" was identified as false propaganda by State Administration for Market Regulation, Chaoyang District, Beijing, and fined 200,000 yuan for its use of raw materials, inconsistent production place with propaganda, false production qualification and lack of evidence for "zero addition".

Regarding the fine imposed on State Administration for Market Regulation, Xiaoxiandun responded that this administrative penalty was mainly aimed at Xiaoxiandun’s previous poor publicity in the e-commerce platform, and the relevant public information has been thoroughly investigated and rectified.

In fact, not only Xiaoxian stew, but also the public’s doubts about another bird’s nest brand, Yanzhiwu, have never stopped. In 2021, Yanzhiwu advertised: "I heard that it is better to eat bird’s nest when pregnant." Official website, the State Administration of Market Supervision, shows that the ready-to-eat bird’s nest in Yanzhiwu has not obtained the batch numbers of medicines and health foods, and its business categories are only canned food and beverages.

In April 2022, in the inquiry initiated by CSRC to Yanzhiwu, the nutritional value of bird’s nest, food safety and other issues were the key points. CSRC asked Yanzhiwu to explain the specific propaganda caliber of the company’s advertisements and other related publicity materials, whether there were compliance risks such as false propaganda, and whether the company was subject to administrative punishment.

However, Yanzhiwu did not respond positively to this.

The chaos such as low entry threshold, incomplete consumer cognition, seriously exaggerated nutritional value and huge profits in the industry have filled consumers with many questions when buying bird’s nest.

But in fact, in the bird’s nest industry with a market scale of 10 billion yuan, the bird’s nest brands that are really chosen by the public are not well-known brands such as Yanzhiwu and Xiaoxiandun, but some unknown brands that are hidden under the water and are rarely heard of by individual merchants, Wechat business and self-proclaimed manufacturers.

Without the support of brand reputation, the chaos such as shoddy, chemical bleaching, brushing and gluing is very common in the "underwater market". The chaos in many industries actually reflects the problems that the industry has no clear entry threshold, product quality judgment standards, and lack of quality inspection.

The Yanzhiwu prospectus also mentioned that the threshold of the bird’s nest industry is low, the degree of product standardization is low, there are many small workshops, and the processing mode is prevalent. All practitioners rely on their own retail channels to sell, and the market is very scattered.

These "chaos" also make consumers hesitate when spending bird’s nest. According to the statistics of Magic Mirror Market Intelligence, in Q4 of 2020, the online bird’s nest market in China reached a peak of over 2 billion yuan, and then it went down successively. In the first half of 2022, the sales volume dropped by over 20% year-on-year.

Chinese nourishing industry involved in the "whirlpool" of IQ tax

With the rising consumption of factors such as "face value economy", "self-satisfaction economy" and "health-preserving economy", traditional Chinese nourishing products such as gelatin, medlar and ganoderma lucidum, including bird’s nest, have become the first choice for contemporary young people to supplement their health. According to CBNData’s "New Food Shangism" report, the growth rate of traditional tonics has exceeded 20% for two consecutive years. In the past three years, the post-90s generation has become the backbone of online purchase of traditional nourishing nutrients.

But in fact, whether it’s bird’s nest, flower glue or donkey-hide gelatin cake, frequent "IQ tax" disputes have also involved the "Chinese nourishing" with high hit rate in the "whirlpool" of IQ tax.

For example, instant glue, in recent years, the heat of instant glue continues to rise, and the growth momentum is strong. Merchants promote the nourishing effect and medicinal value of flower glue, which can supplement collagen. Guanzhan, Lizhan and other brands quickly broke into the "health bureau" of young people with "fresh stew in the original bottle" instant gelatin. However, the voice of controversy followed. As the core raw material, fish glue has different quality, different content, different nutritional value and different pricing. As a result, some consumers said that the raw materials used by some gum brands belong to the kind of gum with low nutritional content, which can not play a nourishing role, which is basically equivalent to paying IQ tax when buying it.

On the e-commerce platform, the unit price of instant flower gum ranges from less than 20 yuan per bowl/bottle to more than 70 yuan per bowl/bottle, with a large span. But these goods with different prices and brands may come from the same factory. From the product introduction information of several ready-to-eat rubber products on the market, we found that Guanzhan, Jiaoqu (some products), Chiji, Jiaoqi and Chenshi Nourishing Hall are all manufactured by the same foundry.

At the same time, the controversy over the nutritional value of Ejiao, also a Chinese nourishing giant, has never stopped.

The controversy of "IQ tax" gradually submerged the efficacy of Chinese nourishing, but in fact, is it really that the product itself is IQ tax, or is it that the product is "IQ tax" caused by unscrupulous merchants infinitely magnifying the effect of the product itself for commercial benefits?

Chinese tonic, which has been circulated for thousands of years, is being pushed to the high platform of "IQ tax" by commercial interests. And these disappearing trusts are gradually disintegrating the commercial living space of a single category.

03 Medical Beauty: A Beautiful "Trap"

When we turn our attention to the medical beauty industry at the beginning of the article, the "trap" brought by information asymmetry is also common.

Just like Jiti Factor Biotechnology Co., Ltd. and Guangdong Yutaimei Biotechnology Co., Ltd. exposed at this 3.15 party, according to the enterprise survey APP, they were established only for half a year.

Medical beauty is between medical treatment and consumption, and it is a highly professional and risky industry. However, in fact, illegal institutions, unlicensed doctors, counterfeit products and other industries in the medical beauty industry are rampant now, and micro-plastic surgery of medical beauty is also a potential "dangerous plastic surgery".

In the CCTV 3.15 party in 2022, the chaos of medical beauty training has been pointed out, exposing the problems of medical beauty practitioners with no threshold, quick success and zero foundation.

Ai Media Consulting data shows that the growth rate of non-surgical beauty in China’s medical beauty market is 40%, which is much higher than the growth rate of traditional surgical beauty. The rapid growth has made more people see the market dividend, and for a time, the medical and beauty industry has entered a stage of barbaric development, which is mixed and disorderly.

According to iResearch’s White Paper on Insights into the Medical Beauty Industry in China in 2020, as of 2019, only 14% of institutions in China are legally and compliantly engaged in medical beauty projects, and only 28% are legal medical beauty doctors. On the contrary, the number of "black institutions" exceeds 80,000, which is six times that of compliance institutions. There are more than 100,000 illegal practitioners, and the rate of genuine injections in the market is only 33.3%, that is, one genuine injection is accompanied by at least two illegal injections.

CCTV pointed out that more than 90% of the equipment in illegal medical beauty places are fake, and about 100,000 people are killed and disabled in illegal illegal medical cosmetology every year.

Medical beauty has always been called "the profiteering industry in the field of medical consumption". In recent years, the fiery Light medical cosmetology project has made many medical beauty institutions earn a lot of money and become a good business comparable to Maotai. However, the scale of the medical and beauty industry has been continuously subdivided and expanded, and the barbaric growth has also spawned many industry chaos. The negative reports of the industry, such as making appearance anxiety, driving up project costs, online loan collusion and contract fraud, have emerged one after another, and the medical and beauty industry is consuming the trust of consumers.

The medical beauty industry should be a place to "build dreams" for those who pursue beauty. However, driven by commercial interests, some institutions may be "lucky" for a while and earn high profits, but from the long-term development of the industry, these "original sins" will eventually lead the whole industry into a "wrong path".

Those serious medical and beauty enterprises will eventually become victims of the industry because "bad money drives out good money".

Year after year, the 315 party will always come as scheduled, from fake fragrant rice to medical beauty chaos, all of which are our daily life. As an ordinary person, of course, you can’t feel the charm and interest of business from a macro perspective, but the process of buying goods and consuming itself can give consumers the most direct satisfaction from the spiritual and physical levels.

Just like the theme of this year’s 3.15 party: illuminate consumer confidence with the light of honesty. No matter how business develops, its essence is still the delivery and circulation of value, and the cornerstone behind it is trust. In fact, Tide Business Review always believes that no matter how many controversies are experienced, the power of consumption will always be upward.

"Whether eating or becoming beautiful is a major event in my life. Although I may not be able to eat fragrant rice and make medical beauty recently, rice is more than fragrant rice, and beauty is more than medical beauty. " Lynn said helplessly.

You see, consumers are so cute and business is so charming.